WineTalent is a wine industry executive search firm run by Amy Gardner in Northern California. WineTalent provides job search assistance to wineries and winery talent throughout California. This blog will cover topics of job hunting, wine industry career opportunities, and career advice
Tuesday, March 19, 2019
WineTalent Classifieds: Western Regional Sales Manager
WineTalent is working with our confidential winery client on a Regional Sales Manager to represent the winery on the West Coast. The Western Regional Sales Manager will be representing the winery in conjunction with a marketing company to manage distributor partners. This role will also be working directly with customers. The position will be managing the broad market in CA, AZ, NV, WA, OR, ID, MT, UT, WY, AK and HI.
The Western Regional Sales Manager will be responsible for developing and maintaining relationships in the western states with the marketing partner and within the current distributor network.
Work closely with the marketing partner on pricing, programming and incentive plans.
Represent the winery in the region through market visits, travelling on average 3 weeks per month.
Enhances the winery’s brand image by developing and executing market promotions.
Work with key on and off premise accounts to develop relationships and foster the growth of the brand in the market place. Call on key accounts to develop new sales opportunities and expand distribution.
Manage special sales projects including winemaker/owner dinners, VIP tastings and industry events.
Ensure distribution goals of the company are met or exceeded to meet the business objectives of the company.
Maintain a regular schedule of account calls on national & regional account customers.
Regularly meet with marketing company and distributors to ensure execution of marketing strategies and to achieve performance objectives.
Maintain pricing throughout the Western region to deliver desired wine list, BTG and retail price point targets and profitability.
Maintain great communication flow between the different stakeholders
Track shipments and depletion reports. Work to eliminate any discrepancies.
Monitor & communicate lack of inventory to marketing partner and distributor
Review and monitor depletion and account sold data by market by SKU on a weekly/monthly/quarterly and annual basis
Weekly reports to superior
Qualifications and Requirements
Experience representing a winery brand in the market.
Have established relationships with the sales marketing team, distributors and/or brokers in the market.
At least 5 years of wine sales experience in the market for either a supplier or a distributor.
Bachelor’s degree in Business, Finance, Marketing, Communications or related required.
WSET or additional wine education highly desirable.
Proficiency in MS Word, Excel, PowerPoint, and related productivity packages.
To apply: Please email your resume to firstname.lastname@example.org.